Karen Martin

As CEO of BBH and President of the IPA, Karen Martin is one of the industry's most progressive and dynamic leaders.

Campaign's three-time Head of Agency of the Year, Karen has guided BBH to one of its most commercially and creatively successful periods to date. She puts craft and creativity first, delivering on a promise to zag for clients including industry giants like Audi, Burger King, and Tesco.

During her tenure as IPA President she has brought a fresh perspective to the organisation and the industry it serves with a manifesto pledge designed to reinstate creativity at the heart of business. Her mission advocates for the protection and celebration of creative talent, ensuring that the IPA plays a leading role in championing creativity across all parts of the industry.